Welcome to the Blast-off blog!
Here’s the place where you can keep up to date with all the latest rumblings at Shutl Mission Control. You can also follow us on any of the social networks linked to below.
Here’s the place where you can keep up to date with all the latest rumblings at Shutl Mission Control. You can also follow us on any of the social networks linked to below.

You might be surprised to hear that a ’same day’ service from one retailer could in-fact take up to 36 hours to arrive and cost almost £20… whilst the same service at another retailer could take just 90 minutes and yield change from a fiver? On the face of it, some ’same day’ services might appear to be rather more equal than others…
With delivery becoming an ever more important differentiator (topic for another post) we expect many more retailers to launch ’same day’ services in the build up to Christmas. Whilst these offerings will all be labelled ’same day’ we also expect them to vary quite considerably.
Internet shopping from Rupert Greenhill on Vimeo.

The recent rainfall has resulted in a bonus for the nation’s retailers, proving that every cloud has a silver lining (sorry – couldn’t resist!). Online sales grew by 18% vs. the same period in 2009, which according to IMRG is the biggest jump since before the recession in 2007.
UK consumers spent £5bn online in July, with the average shopper spending £81 online. Much of this, however, can be attributed to discounts and promotional activities to complement the World Cup. Amazingly, there was a fall in alcohol sales, owed in all probability to the appalling performance of our boys in S. Africa.
Fingers crossed that this news is a sign of positive things to come…

Central London-based visitors to www.argos.co.uk can now get their orders delivered within as little as 90 minutes, or pick a one-hour delivery window between 9am and 9pm. The service is offered seven days a week and costs from £4.95, which means that getting your purchase exactly when you want it can be even cheaper than a standard 2-3 day delivery charge.
Which stores is Shutl delivery available from?
The service is available from the following 12 Argos stores:
• Whitechapel
• Old Street
• Holborn
• New Oxford Street
• Camden
• Marble Arch
• Victoria
• Kilburn
• Hammersmith
• Old Kent Road
• Kensington
• Shepherd’s Bush
How do I order Shutl delivery?
Ordering Shutl delivery is unbelievably easy. Just follow these simple steps:
1. Find the product(s) that you want to buy online.
2. Check local stock online by entering the postcode that you would like the item(s) shutl’d to.
3. On the confirmation screen, scroll down the page and click on the Shutl banner.
4. Confirm your delivery postcode and choose your shutl delivery option to get a quote.

On the back of last week’s post announcing our participation at the Next Web Paypal X Startup Rally, I wanted to follow up and give a little more information on some of the great new stuff that we announced at the event:
New client and a new POS solution
Last week we came out of closed beta and are very excited about going live with Laithwaites, the UK direct wine retailer. We’ve developed a point of sale (POS) application which they are deploying within their flag-ship London store right next to Borough market. More information to follow in a later post…
Partnership
We’re developing a new GPS tracking facility in partnership with Bing Maps, enabling consumers to watch the progress of their delivery in real-time from within Shutl’s website. This feature will go live on 24th May. Watch this space!
Opening up…
We’ve taken a second big step forward in opening up our platform to partners. Retailers and e-commerce solution providers are now able to build their own integrations and applications. Check out the new page on our website (http://shutl.co.uk/partners/developers)
As you can see, we’re keeping pretty busy with new developments at Shutl HQ! Would love to hear any comments or feedback that you may have?